Linking Corporate Social Responsibility (CSR) and Organizational Performance: the moderating effect of corporate reputation

被引：158

作者：

Singh, Kuldeep ^{[1
]}

Misra, Madhvendra ^{[1
]}

机构：

[1] Indian Inst Informat Technol, Dept Management Studies, Allahabad 211015, Uttar Pradesh, India

来源：

EUROPEAN RESEARCH ON MANAGEMENT AND BUSINESS ECONOMICS | 2021年 / 27卷 / 01期

关键词：

Corporate Social Responsibility; Organizational Performance; Corporate Reputation; FINANCIAL PERFORMANCE; MEDIATING ROLE; STAKEHOLDER MANAGEMENT; COMPETITIVE ADVANTAGE; FIRM PERFORMANCE; MARKET; ORIENTATION; ANTECEDENTS; RESOURCES; COMPANIES;

D O I：

10.1016/j.iedeen.2020.100139

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

The study empirically investigates the relationship between corporate social responsibility (CSR) and organizational performance from the perspective of European multinational firms. Further, the study examines the effectiveness of corporate reputation as a moderator on CSR-organizational performance linkages. Final data comprised 340 responses collected from senior executives/managers working in European multinational firms. A two-stage approach was used to analyze the association: stage 1 involved theoretical model construction using the strategic paradigm of literature; in stage 2, hierarchical regression analysis was performed to examine the relevant relationships. Results have shown that CSR, when exercised towards external stakeholders, influences organizational performance. Moreover, this influence has been found to vary between well-established, reputable firms and business firms with weaker reputations. (C) 2020 The Author(s). Published by Elsevier Espana, S.L.U. on behalf of AEDEM.

引用

页数：10

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