The hidden champions: Lessons from 500 of the world's best unknown companies

被引：1

作者：

Kiyak, T ^{[1
]}

机构：

[1] Michigan State Univ, E Lansing, MI 48824 USA

来源：

JOURNAL OF INTERNATIONAL MARKETING | 1998年 / 6卷 / 02期

关键词：

D O I：

10.1177/1069031X9800600211

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：113 / 117

页数：5

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