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Media matter: How newspapers and television news cover campaigns and influence voters
被引:141
|作者:
Druckman, JN
[1
]
机构:
[1] Northwestern Univ, Dept Polit Sci, Evanston, IL 60208 USA
关键词:
campaign coverage;
newspapers;
television;
voter learning;
D O I:
10.1080/10584600500311394
中图分类号:
G2 [信息与知识传播];
学科分类号:
05 ;
0503 ;
摘要:
How do different media cover politics and affect voters? Are newspapers a boon and television a bane to democratic functioning? While these questions have long been the subject of debate, a variety of methodological hurdles have hampered prior attempts to document media differences and their effects. In this article, I discuss these challenges and offer an approach for overcoming them to the greatest extent possible. I then combine comprehensive media content analyses with an election day exit poll to assess campaign coverage and its effect on voters. I find that television news and newspapers differ substantially in the quantity of coverage but do not drastically differ in terms of content. More important, I find that newspapers, and not television news, play a significant, although potentially limited, role in informing the electorate.
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页码:463 / 481
页数:19
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