Are parents gender neutral when financing their children's consumption?

Children are consumers from early on, but they are dependent on financial support from their parents for many years. Based on a survey among 1173 Norwegian children aged 8-24 years, we examine how children's consumption is financed and how their main financial sources change during childhood, distinguishing between pocket money and odd jobs on the one hand and gainful employment and study loans on the other. Our analysis demonstrates how parental monetary support decreases as years go by and is replaced by gainful employment and study loans. We ask whether parents are gender neutral in supporting their children's consumption or not. This is done by comparing the distribution of pocket money among girls and boys, as well as the amount of money given to the respective genders for special consumer goods. Girls and boys have divergent preferences and often exhibit different spending patterns. The analysis of the six selected fields of consumption showed significant gender differences in four of them. By comparing what children choose to pay for with their own money with what they influence their parents to pay for, we find that parents' financial support tend to have a moderating effect on their children's own gender-biased preferences.