Ethics in advertising: Review, analysis, and suggestions

被引：38

|

作者：

Murphy, PE ^{[1
]}

机构：

[1] Univ Notre Dame, Coll Business Adm, Dept Mkt, Notre Dame, IN 46556 USA

来源：

JOURNAL OF PUBLIC POLICY & MARKETING | 1998年 / 17卷 / 02期

关键词：

D O I：

10.1177/074391569801700215

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

[No abstract available]

引用

收藏

页码：316 / 319

页数：4

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