Technology and marketing capabilities: Strategic factors in global market expansion

被引：0
|
作者：
Chang, TL [1 ]
机构：
[1] NEW JERSEY INST TECHNOL,NEWARK,NJ 07102
来源：
1996 AMA WINTER EDUCATORS' CONFERENCE, VOL 7 - MARKETING THEORY AND APPLICATIONS | 1996年 / 7卷
关键词：
D O I：
暂无
中图分类号：
C93 [管理学];
学科分类号：
12 ; 1201 ; 1202 ; 120202 ;
摘要：
引用
收藏
页码：109 / 116
页数：8
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