Customer Satisfaction at the Roc Presidente Hotel

被引:0
|
作者
Zamora Molina, Thais [1 ]
Pozo Rodriguez, Jose Manuel [1 ]
Marrero Salgueiro, Omar [1 ]
机构
[1] Univ Havana, Havana 10400, Cuba
关键词
Quality; Customers; Company; Techniques; Service;
D O I
10.1007/978-3-030-93787-4_9
中图分类号
F8 [财政、金融];
学科分类号
0202 ;
摘要
Quality management is fundamental for every company, organization or business. At present, there is profound technological homogenization as a result of the internationalization of development, which makes quality in products or services what distinguishes then from one another, separates them and positions them within the market. That is why it should be used as tool for the organization, taking advantage of it as a resource that generates advantages. This work covers quality management focused on the perception of it in the hotel Roc Presidente services. Concerning its main weaknesses, from two points of view, internal and external clients, which allows to obtain conclusions that contribute to the improvement of all the services offered. With this image that this installation projects in the market and deepens its development is deepened.
引用
收藏
页码:152 / 177
页数:26
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