Market reactions to sport sponsorship announcements: Comparison between sponsors and their rivals (vol 23, pg 401, 2019)

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作者：
Hino, Y.
Takeda, F.
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SPORT MANAGEMENT REVIEW | 2022年 / 25卷 / 02期
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10.1080/14413523.2022.2046393
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F [经济];
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02 ;
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