Effect of pricing, advertisement and competition in multisite capacity planning

被引：0
|
作者：
Bagajewicz, M [1 ]
机构：
[1] Univ Oklahoma, Norman, OK 73019 USA
来源：
European Symposium on Computer-Aided Process Engineering-15, 20A and 20B | 2005年 / 20a-20b卷
关键词：
capacity planning problem; planning; pricing;
D O I：
暂无
中图分类号：
TP39 [计算机的应用];
学科分类号：
081203 ; 0835 ;
摘要：
The multi-site capacity planning problem with a long term time horizon, with transportation constraints is expanded to consider pricing of the product, the effect of advertisement and competition. We use a modification of the Cobb-Douglas model for consumer utility and include the effect of advertising.
引用
收藏
页码：1177 / 1182
页数：6
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