A STUDY ON THE EFFECT OF JOB VALUE ON FIRST JOB SATISFACTION AND RETENTION OF COLLEGE GRADUATES IN KOREA

The purpose of the study is to identify the effect of intrinsic and extrinsic job value on first job satisfaction and retention of college graduates in Korea. To conduct this study, the Graduates Occupational Mobility Survey (GOMS, 2016) is used and 1,402 college graduates are analyzed. The major findings of this study are as follows: First, Intrinsic job value had significant effects on first job satisfaction. But, extrinsic job value had no significant effect on first job satisfaction. Second, first job satisfaction had significant effects on first job retention. Third, first job satisfaction mediates between intrinsic job value and first job retention. But, first job satisfaction does not mediate between extrinsic job value and first job retention. On the other words, intrinsic job value had indirect effect on first job retention through first job satisfaction. The results of the study suggest the following implications. First, youth need to check the differences between their own intrinsic job value and organization culture, vision and core values before working for the organization. Second, colleges need to develop step-by-step systems in employment support programs to build the job value and also, psychological coaching and counseling which navigate the type of organization suitable for students are recommended. Third, organizations(companies) should include job value in the recruitment assessment to measure the occupational adaptation.