A Collaborative Tourism Websites to Support Electronic Promotion and Marketing by Using Enterprise Service Bus (ESB)

This study aimed to create a model of communication and collaboration of the utilization web technologies in the tourism sector to support the promotion and marketing of the tourism industry. The promotion and marketing objective was to enrich the opportunity access to the data and information related with the tourism. The research applied quantitative method by reviewing laws on tourism businesses in Indonesia as a base of design models of communication and collaboration. Then, for the need analysis of tourism data and information was used OOAD (Object Oriented Analysis Design). The results of this research is the logical data model and communication and collaboration model. These models are arranged in the form of logical class diagrams, and communications and collaboration architecture model by using Enterprise Service Bus (ESB) software. Moreover, these models are applied for provincial level.