To B2B or not to B2B: Obstacles in semiconductor equipment sales

被引：0
|
作者：
McKibben, JD [1 ]
机构：
[1] Tegal Corp, Worldwide Mkt & Sales, Petaluma, CA 94955 USA
来源：
SOLID STATE TECHNOLOGY | 2001年 / 44卷 / 02期
关键词：
D O I：
暂无
中图分类号：
TM [电工技术]; TN [电子技术、通信技术];
学科分类号：
0808 ; 0809 ;
摘要：
引用
收藏
页码：152 / +
页数：2
相关论文
共 50 条
  • [41] Rapport building in B2B sales interactions: the process and explananda
    Jokiniemi, Sini
    Halinen, Aino
    Pullins, Ellen Bolmans
    Hosoi, Kenichi
    JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT, 2024, 44 (02) : 177 - 195
  • [42] Managing ad hoc sales encounters in B2B markets
    Schmitz, Christian
    Lee, You-Cheong
    Isenberg, Lukas
    Lilien, Gary L.
    INDUSTRIAL MARKETING MANAGEMENT, 2022, 105 : 33 - 47
  • [43] Marketing-sales interface configurations in B2B firms
    Biemans, Wim G.
    Brencic, Maja Makovec
    Malshe, Avinash
    INDUSTRIAL MARKETING MANAGEMENT, 2010, 39 (02) : 183 - 194
  • [44] Value (co-)creation in B2B sales ecosystems
    Rusthollkarhu, Sami
    Hautamaki, Pia
    Aarikka-Stenroos, Leena
    JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, 2021, 36 (04) : 590 - 598
  • [45] THE TRANSFORMATION OF CORPORATE TASKS - INTERNAL SALES IN THE B2B BUSINESS
    Just, Vanessa
    Geldmacher, Wiebke
    Murswieck, Raphael G. D.
    Kompalla, Andreas
    BASIQ INTERNATIONAL CONFERENCE: NEW TRENDS IN SUSTAINABLE BUSINESS AND CONSUMPTION 2018, 2018, : 18 - 24
  • [46] Predicting and Defining B2B Sales Success with Machine Learning
    Mortensen, Stephen
    Christison, Michael
    Li, BoChao
    Zhu, AiLun
    Venkatesan, Rajkumar
    2019 SYSTEMS AND INFORMATION ENGINEERING DESIGN SYMPOSIUM (SIEDS), 2019, : 352 - 356
  • [47] Relationship closeness paradox: contingency analysis in B2B sales
    Wang, Yonggui
    Hampson, Daniel Peter
    Han, Myat Su
    JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, 2020, 35 (06) : 971 - 982
  • [48] Social media: Influencing customer satisfaction in B2B sales
    Agnihotri, Raj
    Dingus, Rebecca
    Hu, Michael Y.
    Krush, Michael T.
    INDUSTRIAL MARKETING MANAGEMENT, 2016, 53 : 172 - 180
  • [49] Designing the marketing-sales interface in B2B firms
    Biemans, Wim G.
    Brencic, Maja Makovec
    EUROPEAN JOURNAL OF MARKETING, 2007, 41 (3-4) : 257 - 273
  • [50] Fostering B2B sales with customer big data analytics
    Hallikainen, Heli
    Savimaki, Emma
    Laukkanen, Tommi
    INDUSTRIAL MARKETING MANAGEMENT, 2020, 86 : 90 - 98
12345