共 50 条
- [3] The Validating Effects of Power: Implications for Consumer Persuasion ADVANCES IN CONSUMER RESEARCH, VOL 35, 2008, 35 : 195 - 196
- [7] Consumer distinctiveness and advertising persuasion DIVERSITY IN ADVERTISING: BROADENING THE SCOPE OF RESEARCH DIRECTIONS, 2004, : 217 - 236
- [8] The Role of Power in Consumer Persuasion ADVANCES IN CONSUMER RESEARCH VOL XXXIV, 2007, 34 : 324 - 325
- [9] The trustworthy brand: effects of conclusion explicitness and persuasion awareness on consumer judgments Marketing Letters, 2016, 27 : 473 - 485