An Economic Analysis and Solutions of Trust Mechanism in E-commerce Environment

被引：0
|
作者：
Zhou, Huan-huai [1 ]
Hu, Xian-wu [1 ]
Ruan, Qi [1 ]
机构：
[1] City Coll Wenzhou Univ, Dept Informat Management Engn, Wenzhou, Zhejiang, Peoples R China
来源：
INTERNATIONAL CONFERENCE ON MANAGEMENT OF E-COMMERCE AND E-GOVERNMENT, PROCEEDINGS | 2008年
关键词：
D O I：
10.1109/ICMECG.2008.26
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
With the development of Internet, the communication between sellers and customers becomes more convenient. But information asymmetry in e-commerce brings lots of problems about trust because of the virtuality of the Internet. This paper analyzes the trust problems brought by information asymmetry and trust mechanism in e-commerce environment from the point of view of economics. It also discusses the factors of trust mechanism through data-analysis and a model. At last it offers relevant solutions for settling the trust problems and improving the market efficiency.
引用
收藏
页码：386 / 390
页数：5
相关论文
共 50 条
  • [41] E-commerce and traffic congestion: An economic and policy analysis
    Shao, Jing
    Yang, Hangjun
    Xing, Xiaoqiang
    Yang, Liu
    TRANSPORTATION RESEARCH PART B-METHODOLOGICAL, 2016, 83 : 91 - 103
  • [42] The analysis of CRM mode under E-Commerce environment
    Yang, Luming
    Li, Yunxia
    Cao, Lijuan
    ADVANCING SCIENCE THROUGH COMPUTATION, 2008, : 298 - 301
  • [43] Evolution of e-commerce patterns: Model and economic analysis
    Chai, Y. (chaiyt@tsinghua.edu.cn), 1600, Tsinghua University (52):
  • [44] Increasing Trust through the Use of 3D e-commerce Environment
    Nassiri, Nasser
    APPLIED COMPUTING 2008, VOLS 1-3, 2008, : 1463 - 1466
  • [45] Evolution Mechanism of E-Commerce Market: Model and Analysis
    Wen, Jianan
    Chai, Yueting
    INTERNATIONAL CONFERENCE ON COMPLEX SCIENCE MANAGEMENT AND EDUCATION SCIENCE (CSMES 2013), 2013, : 574 - 578
  • [46] Research on the Trust Evaluation Mechanism in P2P E-commerce
    Yan, Bingwen
    Yu, Rongrui
    2018 4TH INTERNATIONAL CONFERENCE ON EDUCATION, MANAGEMENT AND INFORMATION TECHNOLOGY (ICEMIT 2018), 2018, : 346 - 351
  • [47] Blockchain technology in the formation mechanism and strategy of brand trust in liquor e-commerce
    Wang M.
    Wang D.
    Applied Mathematics and Nonlinear Sciences, 2024, 9 (01)
  • [48] A Dynamic CGE Model for Consumer Trust Mechanism within an E-Commerce Market
    Wang, Chongye
    MOBILE INFORMATION SYSTEMS, 2022, 2022
  • [49] Study on the Security and Trust Issues of E-commerce
    Wen, Xiaosen
    PROCEEDINGS OF THE 2ND INTERNATIONAL CONFERENCE ON ADVANCES IN MECHANICAL ENGINEERING AND INDUSTRIAL INFORMATICS (AMEII 2016), 2016, 73 : 191 - 194
  • [50] E-Commerce Trust Management System Reliability
    Chong, Soon Keow
    Abawajy, Jemal
    2012 6TH INTERNATIONAL CONFERENCE ON NEW TRENDS IN INFORMATION SCIENCE, SERVICE SCIENCE AND DATA MINING (ISSDM2012), 2012, : 13 - 18
12345