Exploring the Adoption of Smartphone Technology: Literature Review

Smartphone technology is evolving rapidly and it is influencing consumers' behaviors, their daily lifestyle, marketing, and business activities. User acceptance of Smartphone technology is a critical key factor to determine its success in toddy's raid changing technologies. Therefore, identifying and better understanding key factors that influence users' adoption of Smartphone technology is extremely valuable for all stakeholders. The primary aim of this paper is to review the existing body of literature on subject related to adoption of Smartphone and to explore how it was studied, what methodology were used and identify research gaps. First section of this paper presents an introduction to Smartphone technology, adoption of new technology and Information technology (IT) adoption theories. Second section presents literature from academics and practitioners on topics related to adoption of Smartphone technology. Third section presents discussion, research gaps, research proposed model and the conclusion.