IDENTIFICATION OF PREFERENCES OF TARGET GROUP OF POPULATION OF CHOSEN REGION USING CONJOINT ANALYSIS

被引:0
|
作者
Cermakova, Anna
Sulista, Marek
机构
关键词
regional management; statistical methods; conjoint analysis;
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暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
The aim of the paper is to show the practical benefit of the use of conjoint analysis when making objective a synthetic indicator - feelings of satisfaction with the living in the particular municipality. The target group was young, economically active people aged 18 to 35 permanently living in the chosen region. The chosen micro-region was municipalities situated in less favourable areas (hereafter LFA) in the district of Cesky Krumlov.
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页码:33 / 38
页数:6
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