CORPORATE SOCIAL RESPONSIBILITY DISCLOSURE: THE CASE OF CROATIAN COMPANIES

Corporate social responsibility (CSR) refers to involving innovative ideas in everyday business that benefit society and community in which the company operates. It is a concept perceived as a great company advantage which has intrigued corporate stakeholders for many years. Reporting on corporate social responsibility involves indicators related to the environment, society and economy (triple bottom line). The main purpose of this paper is to explore corporate social responsibility disclosure in the Republic of Croatia. Although non-financial reporting in Croatia is voluntary, this will change on January 1st 2017 due to EU Directive 2014/95 by which non-financial reporting will become mandatory for Member States. With the aim of analysing how Croatian companies report on corporate social responsibility and sustainability, authors analysed the non-financial reports of Croatian companies referring to the year 2014, which were available on the official websites of the companies. Authors analysed the content, form and the extent of the reports and gave an overview of the most common used indicators, as well as variations across industry sectors. Some of the analysed companies used indicators suggested by the Global Reporting Initiative (GRI), and therefore the way and the extent of that use was also analysed.