Consumer ethnocentrism and behavior in a market of dietary supplements

被引：9
|
作者：
Smaiziene, Ingrida [1 ]
Vaitkiene, Rimgaile [1 ]
机构：
[1] Kaunas Univ Technol, LT-44029 Kaunas, Lithuania
来源：
19TH INTERNATIONAL SCIENTIFIC CONFERENCE ECONOMICS AND MANAGEMENT 2014 (ICEM-2014) | 2014年 / 156卷
关键词：
Consumer ethnocentrism; country of origin; consumer behavior; product perception; COUNTRY-OF-ORIGIN; FOREIGN; ATTITUDES; BRAND;
D O I：
10.1016/j.sbspro.2014.11.222
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
The study discloses the relationship between consumer ethnocentrism (CE) and behavior in the Lithuanian market of dietary supplements. The correlation between the CE level and consumers' demographic characteristics, as well as consumers' perceptions on quality and safety of local-made and imported dietary supplements are discussed. The relationship between the CE level and factors influencing purchase decisions is presented and discussed (C) 2014 The Authors. Published by Elsevier Ltd.
引用
收藏
页码：463 / 467
页数：5
相关论文
共 50 条
  • [1] Consumer ethnocentrism consumer in the German market
    Evanschitzky, Heiner
    von Wangenheim, Florian
    Woisetschldger, David
    Blut, Markus
    INTERNATIONAL MARKETING REVIEW, 2008, 25 (01) : 7 - 32
  • [2] CONSUMER ETHNOCENTRISM ON THE MARKET FOR LOCAL PRODUCTS: DETERMINANTS OF CONSUMER BEHAVIORS
    Wojciechowska-Solis, Julia
    ZAGADNIENIA EKONOMIKI ROLNEJ, 2022, 373 (04): : 75 - 92
  • [3] Demographic Determinants of Consumer Ethnocentrism on the Food Market in Poland
    Nestorowicz, Renata
    Rogala, Anna
    Jerzyk, Ewa
    Pilarczyk, Bogna
    EURASIAN BUSINESS PERSPECTIVES: PROCEEDINGS OF THE 23RD EURASIA BUSINESS AND ECONOMICS SOCIETY CONFERENCE, 2020, 13 (02): : 251 - 260
  • [4] Consumer ethnocentrism in the Korean market for imported casual clothing
    Park, H.-J.
    Dickerson, K.G.
    Journal of the Textile Institute Part 1: Fibre Science and Textile Technology, 2002, 93 (02): : 40 - 55
  • [5] Consumer ethnocentrism, market mavenism and social network analysis
    Cheah, Isaac
    Shimul, Anwar Sadat
    AUSTRALASIAN MARKETING JOURNAL, 2018, 26 (03): : 281 - 288
  • [6] Consumer ethnocentrism in Estonian skin care products market
    Garmatjuk, Kristina
    Parts, Oliver
    20TH INTERNATIONAL SCIENTIFIC CONFERENCE - ECONOMICS AND MANAGEMENT 2015 (ICEM-2015), 2015, 213 : 610 - 615
  • [7] DIETARY SUPPLEMENTS VS CONSUMER SAFETY
    Krasnowska, Grazyna
    Sikora, Tadeusz
    ZYWNOSC-NAUKA TECHNOLOGIA JAKOSC, 2011, 18 (04): : 5 - 23
  • [8] THE INFLUENCE OF COMPARATIVE ADVERTISING ON CONSUMER ETHNOCENTRISM IN THE AMERICAN AUTOMOBILE MARKET
    Neese, William T.
    Haynie, Jeffrey J.
    JOURNAL OF MARKETING THEORY AND PRACTICE, 2015, 23 (03) : 321 - 337
  • [9] Selected Predictors of Consumer Ethnocentrism in the Food Market (Gender Differences)
    Bryla, Pawel
    ENERGIES, 2021, 14 (22)
  • [10] The reciprocal effects of loneliness and consumer ethnocentrism in online behavior
    Huey Yii Daphane Tan
    Michael Hair
    AUSTRALASIAN MARKETING JOURNAL, 2020, 28 (01): : 35 - 46
12345