Communicating with the multicultural consumer: Theoretical and practical perspectives

被引：0

作者：

Cheng, Hong ^{[1
]}

机构：

[1] Ohio Univ, Athens, OH 45701 USA

来源：

JOURNALISM & MASS COMMUNICATION QUARTERLY | 2008年 / 85卷 / 02期

关键词：

D O I：

暂无

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

引用

页码：448 / 450

页数：3

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