Research on Value Co-Creation Among Customers, Manufactures and Platforms on the Theories of Refined Platforms

被引:0
|
作者
Lu Qinyuan [1 ]
Chen Ying [1 ]
Zhu Zhenhua [2 ]
机构
[1] Zhejiang Univ Finance & Econ, Sch Business Adm, Hangzhou, Zhejiang, Peoples R China
[2] Xinjiang Univ Sci & Technol, Dept Econ & Trade Management, Aksu, Peoples R China
关键词
refined platforms; green management; value co-creation; Mr. Ye Helps to Bargai;
D O I
暂无
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
The appearance of refined platforms based on the theories of lean management satisfies the need of a shared economy. Green management is a new management mode in enterprises brought up with the background of sustainable development such as a green market and environmental protection. This paper focuses on refined platforms and studies methods of resource sharing and the value co-creation process. The value co-creation process among customers (C), platforms (P) and manufacturers (M) is discussed through the case study of the bargain platform (Mr. Ye Helps to Bargain) operating in the home furnishing decoration market.
引用
收藏
页码:126 / 131
页数:6
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