New strategies for marketing information technology

被引：0

作者：

Lukas, BA ^{[1
]}

机构：

[1] Univ Melbourne, Parkville, Vic 3052, Australia

来源：

JOURNAL OF THE ACADEMY OF MARKETING SCIENCE | 1999年 / 27卷 / 03期

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：380 / 381

页数：2

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