The dark side of artificial intelligence for industrial marketing management: Threats and risks of AI adoption

被引：0
|
作者：
Pantano, Eleonora [1 ]
Marikyan, Davit [1 ]
Papagiannidis, Savvas [2 ]
机构：
[1] Univ Bristol, Bristol, England
[2] Univ Newcastle, Newcastle Upon Tyne, England
来源：
INDUSTRIAL MARKETING MANAGEMENT | 2024年 / 116卷
关键词：
D O I：
10.1016/j.indmarman.2023.11.008
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：A1 / A3
页数：3
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