Attention is needed

被引：0
|
作者：
McCoy, Michael
机构：
来源：
Chemical and Engineering News | 2003年 / 81卷 / 26期
关键词：
Carbon fibers - Industrial economics - Nylon polymers;
D O I：
暂无
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学科分类号：
摘要：
A discussion about the trade association's general membership meeting, held at the elegant- and expensive- Greenbrier resort in White Sulphur Springs, W.Va. from 4-6 June 2003 is presented. The meeting was an invitation-only affair attended by the chief executive officers of almost all the major U.S. chemical companies. A rough draft of the Ogilvy communications package was presented by David Fowler, a member of the agency's youthful creative team, during the meeting.
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