The effect of country of origin on purchase intention: The role of product knowledge

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作者：
Ghalandari, Kamal [1 ]
Norouzi, Abdollah [2 ]
机构：
[1] Department of Business Management, Qazvin Branch, Islamic Azad University, Qazvin, Iran
[2] Department of Business Management, Science and Research Branch, Islamic Azad University, Tehran, Iran
来源：
Research Journal of Applied Sciences, Engineering and Technology | 2012年 / 4卷 / 09期
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页码：1166 / 1171
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