How Negative Media Coverage Impacts Platform Governance: Evidence from Facebook, Twitter, and YouTube

被引:2
|
作者
Marchal, Nahema [1 ]
Hoes, Emma [1 ]
Kluser, K. Jonathan [1 ]
Hamborg, Felix [2 ]
Alizadeh, Meysam [1 ]
Kubli, Mael [1 ]
Katzenbach, Christian [3 ,4 ]
机构
[1] Univ Zurich, Inst Polit Wissensch, Affolternstr 56, CH-8050 Zurich, Switzerland
[2] Humboldt Univ, Inst Informat, Berlin, Germany
[3] Univ Bremen, ZeMKI, Bremen, Germany
[4] Alexander von Humboldt Inst Internet & Soc HIIG, Berlin, Germany
关键词
Social media; governance; media coverage; policy-making; EXPOSURE; FAILURE; MODELS;
D O I
10.1080/10584609.2024.2377992
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
Social media companies wield considerable power over what people can say and do online, with consequences for freedom of expression and participation in digital culture. Yet we still know little about the factors that shape these companies' policy decisions. Drawing on data collected from mainstream English-language news sources between 2005-2021 and on a novel dataset of policy documents from the Platform Governance Archive (PGA), we investigate the extent to which policy change at Facebook, Twitter, and YouTube is responsive to negative news coverage. We find that sustained negative coverage significantly predicts changes to platforms' user policies, highlighting the role of public pressure in shaping the governance of online platforms.
引用
收藏
页码:215 / 233
页数:19
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