The Role of Secure Online Payments in Enabling the Development of E-Tailing
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作者:
Houcheimi, Abdallah
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Abo Akad Univ, Fac Social Sci Business & Econ & Law, Tuomiokirkontori 3, Turku 20500, FinlandAbo Akad Univ, Fac Social Sci Business & Econ & Law, Tuomiokirkontori 3, Turku 20500, Finland
Houcheimi, Abdallah
[1
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Mezei, Jozsef
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Abo Akad Univ, Fac Social Sci Business & Econ & Law, Tuomiokirkontori 3, Turku 20500, FinlandAbo Akad Univ, Fac Social Sci Business & Econ & Law, Tuomiokirkontori 3, Turku 20500, Finland
Mezei, Jozsef
[1
]
机构:
[1] Abo Akad Univ, Fac Social Sci Business & Econ & Law, Tuomiokirkontori 3, Turku 20500, Finland
Online security is a concern for customers who wish to purchase products and services online in a safe environment. A particular aspect of the online shopping process that is prone to security issues is the payment mechanism. This study focuses on the impacts of secure online payments and their interplay with other determinants on the development of e-tailing in Lebanon. To achieve this research goal, an online survey has been designed and distributed to gather feedback from 306 participants who make online purchases on regular basis. FsQCA methodology was implemented to obtain causal configurations of security-related variables that establish various ways in which they contribute to the increase in customers' online purchases. According to the research findings, gender of the customer, secure e-commerce website, secure payment information, and secure online payment conditions significantly influence customers' online purchasing intentions, leading to higher online purchases. The results have important novel contributions to academia and practitioners in the e-tailing domain.
机构:
East London Business School, University of East London, Longbridge Road, Dagenham, RM8 2AS, United Kingdom
East London Business SchoolEast London Business School, University of East London, Longbridge Road, Dagenham, RM8 2AS, United Kingdom
Pandya, K. Vinodrai
Arenyeka-Diamond, Alfred O.
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East London Business School, University of East London, Longbridge Road, Dagenham, RM8 2AS, United KingdomEast London Business School, University of East London, Longbridge Road, Dagenham, RM8 2AS, United Kingdom