The Relationship between Transformational Leadership Style, Job Creativity and Job Performance Outcomes of Employees in Vietnamese Startup Enterprises

This paper primarily focuses on the relationship between transformational leadership style, employee innovation, and job performance, with a particular emphasis on its significance within the context of startup enterprises. The authors point out that while existing research has extensively examined and validated the positive influence of transformational leadership on employee performance and creativity (as evidenced by studies such as Naguib & Naem, 2018; Ibrahim et al., 2023; Shang, 2023), empirical evidence regarding this relationship in the specific environment of startups is relatively scarce, particularly concerning in-depth analysis of how fostering employee work creativity directly impacts value creation, survival, and development in startups.