Branding in a Competitive Market Place

被引：0
|
作者：
Kalla, Supriya M. [1 ]
机构：
[1] Int Management Inst, Mkt, Kolkata, India
来源：
GLOBAL BUSINESS REVIEW | 2014年 / 15卷 / 01期
关键词：
D O I：
10.1177/0972150913515607
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：186 / 187
页数：2
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