Multi-agent modelling for revenue management

被引:0
|
作者
Cleophas, Catherine [1 ]
机构
[1] Free Univ Berlin, Sch Business & Econ, Dept Informat Syst, Garystr 21, D-14195 Berlin, Germany
关键词
revenue management; agent-based simulation; forecasting; customer choice; competition;
D O I
10.1057/rpm.2011.45
中图分类号
F8 [财政、金融];
学科分类号
0202 ;
摘要
This article describes the use of multi-agent modelling for revenue management simulations. It highlights opportunities for agent-based presentations of customer and competitor behaviour and points out potential benefits. A short outlook for future research and application is provided.
引用
收藏
页码:240 / 242
页数:3
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