Leveraging the Internet and E-mail Musical & Artistic Marketing

被引：0
|
作者：
Vacean, Alin [1 ]
机构：
[1] State Philharmon Arad, Arad, Romania
来源：
INFORMATION AND COMMUNICATION TECHNOLOGY IN MUSICAL FIELD | 2014年 / 5卷 / 01期
关键词：
Art; Marketing; Internet;
D O I：
暂无
中图分类号：
J6 [音乐];
学科分类号：
摘要：
The internet and e-mail have irrevocably changed the daily lives of people. They have also irrevocably changed the work of marketers. It is crucial for arts managers and marketers to understand how to use these means of communication effectively and to be sure to capitalize on their many benefits.
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页码：51 / 61
页数：11
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