Applying a Transformative Consumer Research Lens to Understanding and Alleviating Poverty

被引：0

作者：

Blocker, Christopher P. ^{[1
]}

Ruth, Julie A. ^{[2
]}

Sridharan, Srinivas ^{[3
]}

Beckwith, Colin ^{[4
]}

Ekici, Ahmet ^{[5
]}

Goudie-Hutton, Martina ^{[6
]}

Rosa, Jose Antonio ^{[7
]}

Saatcioglu, Bige ^{[8
]}

Talukdar, Debabrata ^{[9
]}

Trujillo, Carlos ^{[10
]}

Varman, Rohit ^{[11
]}

机构：

[1] Baylor Univ, Waco, TX 76798 USA

[2] Rutgers State Univ, New Brunswick, NJ USA

[3] Monash Univ, Clayton, Vic, Australia

[4] Emory Univ, Inst Developing Nat, Atlanta, GA 30322 USA

[5] Bilkent Univ, Ankara, Turkey

[6] Univ Coll Dublin, Dublin, Ireland

[7] Univ Wyoming, Laramie, WY 82071 USA

[8] HEC Paris, Paris, France

[9] Univ Buffalo, Buffalo, NY USA

[10] Univ Los Andes, Bogota, Colombia

[11] Indian Inst Management, Kolkata, W Bengal, India

来源：

JOURNAL OF RESEARCH FOR CONSUMERS | 2011年 / 19期

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Increasing attention to global poverty and the development of market-based solutions for poverty alleviation continues to motivate a broad array of academicians and practitioners to better understand the lives of the poor. Yet, the robust perspectives residing within consumer research remain to a large degree under-utilized in these pursuits. This paper articulates how applying a transformative consumer research (TCR) lens to poverty and its alleviation can generate productive insights with potential to positively transform the well-being of poor consumers.

引用

页数：9

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