PRODUCT DIFFERENTIATION AND ADVERTISING - SOME LESSONS FROM SOVIET EXPERIENCE

被引：10

|

作者：

GOLDMAN, MI

机构：

来源：

JOURNAL OF POLITICAL ECONOMY | 1960年 / 68卷 / 04期

关键词：

D O I：

10.1086/258341

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：346 / 357

页数：12

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