共 50 条
- [24] Achieving relationship marketing effectiveness in business-to-business exchanges Journal of the Academy of Marketing Science, 2008, 36 : 174 - 190
- [26] Relationship benefits: Conceptualization and measurement in a business-to-business environment INTERNATIONAL SMALL BUSINESS JOURNAL-RESEARCHING ENTREPRENEURSHIP, 2012, 30 (03): : 310 - 339
- [30] The business-to-business relationship dimensions in financial services markets Service Business, 2007, 1 : 63 - 78