Profitable Customer Engagement: Concept, Metrics and Strategies

被引：1
|
作者：
Sondhi, Neena [1 ]
机构：
[1] Int Management Inst, Mkt, New Delhi, India
来源：
GLOBAL BUSINESS REVIEW | 2014年 / 15卷
关键词：
D O I：
10.1177/0972150914550132
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：126S / 127S
页数：3
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