CLARIFYING M AND M

被引：6

|

作者：

EHRENBERG, ASC ^{[1
]}

机构：

[1] ASKE RES LTD,LONDON,ENGLAND

来源：

JOURNAL OF MARKETING RESEARCH | 1968年 / 5卷 / 02期

关键词：

D O I：

10.2307/3150039

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：228 / 229

页数：2

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