CLARIFYING M AND M

被引：6
|
作者：
EHRENBERG, ASC [1 ]
机构：
[1] ASKE RES LTD,LONDON,ENGLAND
来源：
JOURNAL OF MARKETING RESEARCH | 1968年 / 5卷 / 02期
关键词：
D O I：
10.2307/3150039
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：228 / 229
页数：2
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