Future of research in marketing in emerging economies

被引:6
|
作者
Malhotra, Naresh
Dash, Satyabhusan
机构
关键词
D O I
10.1108/mip.2013.02031baa.001
中图分类号
F [经济];
学科分类号
02 ;
摘要
[No abstract available]
引用
收藏
页码:442 / 450
页数:4
相关论文
共 50 条
  • [31] Digital Marketing in Developing and Emerging Economies: A Systematic Review of Introductory Phase Features
    Tamirat, Shimelis
    Zewdie, Shimelis
    INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, 2023, 11 (21): : 48 - 67
  • [32] Leveraging Industry 4.0 for marketing strategies in the medical device industry of emerging economies
    Ahmed, Irfan
    Feng, Bo
    Yeboah, Kyei Emmanuel
    Feng, Junwen
    Jumani, Muhammad Saleh
    Ali, Syed Amjad
    SCIENTIFIC REPORTS, 2024, 14 (01):
  • [33] Emerging economies in east Asia: Are they safe from future crises?
    Park, Yung Chul
    Wyplosz, Charles
    IDS BULLETIN-INSTITUTE OF DEVELOPMENT STUDIES, 2007, 38 (04): : 7 - +
  • [34] Are US trends a barometer of future cancer transitions in emerging economies?
    Vaccarella, Salvatore
    Bray, Freddie
    INTERNATIONAL JOURNAL OF CANCER, 2020, 146 (06) : 1499 - 1502
  • [35] RESPONSIBLE RESEARCH AND INNOVATION IN EMERGING ECONOMIES:A SYSTEMATIC REVIEW
    Cervi Neto, Jose Francisco
    Froehlich, Cristiane
    Goncalves, Manuela Albornoz
    GESTAO E DESENVOLVIMENTO, 2021, 18 (02): : 72 - 89
  • [36] Future of Clean Cooking Energy Access in Emerging Economies by 2030
    Mehmet Ali Cakir
    Ramazan Unlu
    Sümeyra Cay Cakir
    Petros Xanthopoulos
    Operations Research Forum, 6 (1)
  • [37] Future of hospitality marketing and management research
    Gursoy, Dogan
    TOURISM MANAGEMENT PERSPECTIVES, 2018, 25 : 185 - 188
  • [38] Future research directions in tourism marketing
    Tsiotsou, Rodoula
    Ratten, Vanessa
    MARKETING INTELLIGENCE & PLANNING, 2010, 28 (04) : 533 - 544
  • [39] Challenges and future of marketing research in Latinamerica
    Olavarrieta, Sergio
    ACADEMIA-REVISTA LATINOAMERICANA DE ADMINISTRACION, 2008, (41): : XI - XVIII
  • [40] International entrepreneurship research in emerging economies: A critical review and research agenda
    Kiss, Andreea N.
    Danis, Wade M.
    Cavusgil, S. Tamer
    JOURNAL OF BUSINESS VENTURING, 2012, 27 (02) : 266 - 290