FAMILY BUYING DECISIONS - CROSS-CULTURAL PERSPECTIVE

被引：52

|

作者：

HEMPEL, DJ ^{[1
]}

机构：

[1] UNIV CONNECTICUT,STORRS,CT 06268

来源：

JOURNAL OF MARKETING RESEARCH | 1974年 / 11卷 / 03期

关键词：

D O I：

10.2307/3151145

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：295 / 302

页数：8

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