Classification of Catering Enterprises Using Customer Value

被引:0
|
作者
Kornova, Galina R. [1 ]
Mylnikova, Yekaterina V. [2 ]
机构
[1] Urals State Univ Econ, Travel Business & Hospitality, Ul 8 Marta Narodnoy Voli 62-45, Ekaterinburg 620144, Russia
[2] Urals State Univ Econ, Food Technol Dept, Ekaterinburg 620144, Russia
来源
UPRAVLENETS-THE MANAGER | 2012年 / 7-8期
关键词
CUSTOMER VALUE OF PUBLIC CATERING SERVICES; CLASSIFICATION; TYPES OF CATERING ENTERPRISES; CONCEPT; EXPLICIT AND IMPLICIT CONSUMER NEEDS;
D O I
暂无
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
The paper explores the issues of classification of catering enterprises. The classification take into account customer value, explicit and implicit consumer needs.
引用
收藏
页码:52 / 55
页数:4
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