COGNITIVE-DISSONANCE AND THE EFFECTIVENESS OF PERSUASIVE COMMUNICATIONS

被引：11

|

作者：

WHITTAKER, JO

机构：

来源：

PUBLIC OPINION QUARTERLY | 1964年 / 28卷 / 04期

关键词：

D O I：

10.1086/267278

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

引用

收藏

页码：547 / 555

页数：9

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