MARKETING COMMUNICATIONS - BEHAVIORAL APPROACH TO MEN, MESSAGES, AND MEDIA - CRANE,E

被引：0

作者：

EGAN, DM ^{[1
]}

机构：

[1] SUNY BUFFALO,BUFFALO,NY

来源：

PUBLIC OPINION QUARTERLY | 1967年 / 31卷 / 01期

关键词：

D O I：

10.1086/267499

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

引用

页码：142 / 143

页数：2

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