Strategic New Product Development for the Global Economy

被引：0
|
作者：
Goldsmith, Elizabeth B. [1 ]
机构：
[1] Florida State Univ, Dept Text & Consumer Sci, Grad Studies, Tallahassee, FL 32306 USA
来源：
JOURNAL OF PRODUCT AND BRAND MANAGEMENT | 2008年 / 17卷 / 02期
关键词：
D O I：
10.1108/10610420810864757
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页数：3
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