PRODUCT MANAGEMENT IN HIGH TECHNOLOGY DEFENSE INDUSTRY MARKETING

被引：3

|

作者：

PETRINI, BF

GRUB, PD

机构：

[1] NO VIRGINIA COMMUNITY COLL,ANNANDALE,VA 22003

[2] GEORGE WASHINGTON UNIV,WASHINGTON,DC 20006

来源：

CALIFORNIA MANAGEMENT REVIEW | 1973年 / 15卷 / 03期

关键词：

D O I：

10.2307/41164447

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：138 / 146

页数：9

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