APPLICATIONS OF GEODEMOGRAPHICS TO RESEARCH AND MARKETING

被引:0
|
作者
SLEIGHT, P
LEVENTHAL, B
机构
来源
关键词
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:75 / 101
页数:27
相关论文
共 50 条
  • [1] Tackling health inequalities using geodemographics: a social marketing approach
    Farr, Marc
    Wardlaw, Jessica
    Jones, Catherine
    INTERNATIONAL JOURNAL OF MARKET RESEARCH, 2008, 50 (04) : 449 - 467
  • [2] APPLICATIONS OF OPERATIONAL RESEARCH IN MARKETING
    MERCER, A
    OPERATIONAL RESEARCH QUARTERLY, 1966, 17 (03) : 235 - &
  • [3] APPLICATIONS OF CENSUS MICRODATA TO RESEARCH AND MARKETING
    DALE, A
    LEVENTHAL, B
    MOY, C
    JOURNAL OF THE MARKET RESEARCH SOCIETY, 1995, 37 (02): : 103 - 126
  • [4] RESEARCH AND OTHER APPLICATIONS OF MARKETING ABSTRACTS
    GROSS, W
    JOURNAL OF MARKETING, 1978, 42 (02) : 32 - 37
  • [5] USING GEODEMOGRAPHICS IN MARKET-RESEARCH SURVEYS
    BAKER, K
    JOURNAL OF THE MARKET RESEARCH SOCIETY, 1989, 31 (01): : 37 - 44
  • [6] THE PRACTICAL APPLICATIONS OF OPERATIONS-RESEARCH TO MARKETING
    MAY, FB
    SOUTHWESTERN SOCIAL SCIENCE QUARTERLY, 1963, 43 (04): : 319 - 330
  • [7] GEODEMOGRAPHICS
    ROTHMAN, J
    JOURNAL OF THE MARKET RESEARCH SOCIETY, 1989, 31 (01): : 1 - 6
  • [8] Applications of Focus Group Research in Program Evaluation and Marketing
    Dougherty, B.
    Moran-Gannon, Kathy
    JOURNAL OF CONTINUING HIGHER EDUCATION, 2005, 53 (02): : 43 - 46
  • [9] Main Applications of Discriminant Analysis in Marketing: a Bibliometric research
    De Muylder, Cristiana Fernandes
    Santos, Marco Ferreira
    La Falce, Jefferson Lopes
    de Britto, Eduardo
    REVISTA GESTAO & TECNOLOGIA-JOURNAL OF MANAGEMENT AND TECHNOLOGY, 2012, 12 (02): : 217 - 242