TIME-COMPRESSED SPEECH IN RADIO ADVERTISING

被引：36
|
作者：
LABARBERA, P
MACLACHLAN, J
机构：
来源：
JOURNAL OF MARKETING | 1979年 / 43卷 / 01期
关键词：
D O I：
10.2307/1250755
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：30 / 36
页数：7
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