SOCIAL RESPONSIBILITY AND FINANCIAL EFFICIENCY IN FINANCIAL INSTITUTES ACCEPTED IN TEHRAN'S STOCK EXCHANGE

The purpose of this study was to investigate social responsibility and financial efficiency of financial institutes accepted in Tehran's stock exchange. It is considered as a descriptive-correlational study and in terms of purpose, it is considered as an applied study. The employed research method is post-event, meaning that the study has been conducted based on previous data. The population of study includes the entire firms accepted in Tehran's stock exchange. Research tome domain is between 2011 and 2016 Through a systematic elimination method, 84 firms were selected as sample of study. in this regard, companies that met the predetermined criterions of study were selected. According to research findings, banks' social responsibility has a statistically significant and positive effect on their financial efficiency. Therefore it can be concluded that social behavior is profitable and profitability is obtained through team-work. As a result, a holy loop Is created. In other words, responsible social policies result in higher profitability and vice versa. Keywords: social responsibility, financial efficiency, profitability, bank