A MARKET ENTRY TIMING MODEL FOR NEW TECHNOLOGIES

被引:99
作者
KALISH, S
LILIEN, GL
机构
[1] PENN STATE UNIV,UNIVERSITY PK,PA 16802
[2] TEL AVIV UNIV,IL-69978 TEL AVIV,ISRAEL
关键词
D O I
10.1287/mnsc.32.2.194
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
引用
收藏
页码:194 / 205
页数:12
相关论文
共 38 条
[1]  
BAER WS, 1977, SCIENCE MAY, P950
[2]   NEW PRODUCT GROWTH FOR MODEL CONSUMER DURABLES [J].
BASS, FM .
MANAGEMENT SCIENCE SERIES A-THEORY, 1969, 15 (05) :215-227
[3]  
Bass FM, 1982, MARKET SCI, V1, P371, DOI DOI 10.1287/mksc.1.4.371
[4]  
BASS FM, 1980, J BUSINESS 2, V53, P551
[5]   MARKET DYNAMICS OF TECHNOLOGICAL SUBSTITUTIONS [J].
BLACKMAN, AW .
TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE, 1974, 6 (01) :41-63
[6]  
CHOFFRAY JM, 1986, UNPUB IND MARKETING
[7]   OPTIMAL PRICING POLICY IN THE PRESENCE OF EXPERIENCE EFFECTS [J].
CLARKE, FH ;
DARROUGH, MN ;
HEINEKE, JM .
JOURNAL OF BUSINESS, 1982, 55 (04) :517-530
[8]   EXPERIENCE CURVES AND DYNAMIC DEMAND MODELS - IMPLICATIONS FOR OPTIMAL PRICING STRATEGIES [J].
DOLAN, RJ ;
JEULAND, AP .
JOURNAL OF MARKETING, 1981, 45 (01) :52-62
[9]  
Easingwood C. J., 1983, MARK SCI, V2, P273, DOI DOI 10.1287/MKSC.2.3.273
[10]  
ELIASHBERG J, 1982, 82021 U PENNS WHART