NEGATING THE EFFECTS OF FEAR APPEALS IN ELECTION CAMPAIGNS

被引：0

作者：

CALANTONE, RJ

WARSHAW, PR

机构：

[1] DREXEL UNIV,DEPT MKT,32ND & MARKET ST,PHILADELPHIA,PA 19104

[2] UNIV KENTUCKY,LEXINGTON,KY 40506

来源：

JOURNAL OF APPLIED PSYCHOLOGY | 1985年 / 70卷 / 04期

关键词：

D O I：

暂无

中图分类号：

B849 [应用心理学];

学科分类号：

040203 ;

摘要：

引用

页码：627 / 633

页数：7

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