HANDBOOK OF MARKETING SCALES - MULTIITEM MEASURES FOR MARKETING AND CONSUMER-BEHAVIOR RESEARCH - BEARDEN,WO, NETEMEYER,RG, MOBLEY,MF

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KAHLE, LR

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JOURNAL OF CONSUMER AFFAIRS | 1994年 / 28卷 / 02期

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F [经济];

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02 ;

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页码：426 / 429

页数：4

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