Detachability and memory in digital media

Maingueneau proposes the concept of detachable sayings to describe the operation of discursive statements that acquire autonomy, which are generally recurring in the media and constituents of the media machine operation. The digital media have become conducive to the severability of statements, given the profuse and intense circulation discursive in it. It is also considered the rate of diffusion of texts and discourses characteristic of these media. In this work, we critical these concepts and claim for, the need to reintroduce them being taken in relation to interdiscourse, i.e. there is a memory that produces such sayings and possible interpretations for these utterances. Moreover, it is possible to think of discursive formations that also condition such statements to be detachable. Accordingly, we propose, also based on an analysis of examples of texts that circulate in digital media, show how positions and interpretation of discursive events are factors that contribute to put them in relief.